A Private Practice Blueprint
Building Your Brand & Growing with Intention
Elevate your practice to reflect who you are, attract your ideal clients, and grow with purpose.
You didn’t go to school to become a marketer, but now you’re realizing that to keep your practice thriving, especially with private-pay clients, you need more than clinical skills.
If you’ve ever thought:
“I don’t know how to get my name out there.”
“Networking feels awkward and forced.”
“I rely too much on insurance panels and don’t know how to shift to private pay.”
“I don’t have a clear plan to bring in consistent referrals.”
…you’re not alone. Most clinicians were never taught how to confidently market themselves, and many are losing opportunities because they don’t know where to start, or they’re trying strategies that don’t align with their values.
You’ve laid the groundwork, and now it’s time to grow with intention. In this final workshop, we’ll focus on aligning your mindset with your marketing efforts, so your practice reflects both who you are and who you serve.
What We’ll Cover
Build a brand that resonates with your ideal clients and referral partners
Learn how to define your voice, clarify your niche, and present your practice in a way that feels authentic and draws in the clients you most want to serve. We’ll cover how to articulate what makes your practice unique and how to position yourself as the go-to therapist in your specialty.
Create a simple, intentional marketing plan you can actually stick to
No more random posting or guessing what works. You’ll leave with a clear, step-by-step plan you can actually follow, one that fits your personality, your bandwidth, and your practice goals.
Attract and retain the clients you want most — including more private-pay clients
Understand how to speak to your ideal clients’ needs, create messaging that connects, and deliver an experience that keeps them coming back, and referring others.
Network with ease and build authentic referral relationships
Discover how to build referral relationships in a way that feels natural and authentic, no “salesy” tactics required. You’ll learn how to talk about your work with confidence and create partnerships that bring steady referrals.
Leverage your online presence through your website, social media, and local outreach
From your website to your social platforms, you’ll learn how to create a digital presence that builds trust, boosts visibility, and helps clients find you with ease.
Implement sustainable growth strategies that support long-term success
Growth doesn’t have to mean burnout. You’ll learn strategies to expand your reach and revenue while maintaining balance, creating a practice that not only grows but lasts.
EARLY BIRD ENDS SEPTEMBER 30TH
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EARLY BIRD ENDS SEPTEMBER 30TH 〰️
This session is for therapists who are ready to take their private practice to the next level, creating not just growth, but longevity.
Confidently Build Your Brand & Grow with Intention
Ready to stop guessing and start growing with intention?
Reserve your spot for Workshop 3 and build a marketing strategy that actually works, one that feels authentic, sustainable, and aligned with your practice vision!
Space is Limited*
All The Details
Build a brand that resonates with you and your ideal partners
Create a simple, intentional marketing plan
Attract and retain clients you want to work with
Network with ease
Leverage your online presence
Learn Practical Financial Systems
Implement sustainable growth strategies
Connect with Like-Minded Therapists
Walk Away with Tools You Can Use Right Away
Workshop Info
📅 Friday, October 24, 2025
🕘 9:00 AM – 1:00 PM
📍 801 N. Bryan Rd. Mission CEED, Mission, TX
Registration Deadline: Friday, October 17th, 2025
Does This Sound Like You?
✔️ You know you’re a skilled clinician, but you’re not sure how to get your name out there.
✔️ You feel uncomfortable or “salesy” when trying to talk about your services.
✔️ You’re relying on insurance panels but wish you could bring in more private-pay clients.
✔️ You want more referrals but don’t know how to build those relationships authentically.
✔️ You’ve tried marketing, but it feels inconsistent, overwhelming, or just… not you.
✔️ You’re ready for your practice to grow in a way that feels sustainable and aligned with your values.
If you're nodding "yes" to any of these...
It’s time to align your brand, your marketing, and your vision to reflect your values, attract your ideal clients, and support the long-term growth of your practice.
Join us for this transformative workshop; your future self (and practice) will thank you.
About Your Facilitator
Valerie M. Rivera, LCSW, Clinical Supervisor
Valerie is a licensed clinical social worker and experienced private practice owner who understands the challenges of starting a therapy business. With years of experience in clinical practice, supervision, and business development, she’s passionate about helping fellow therapists build practices that are sustainable, profitable, and aligned with their values. As the founder of Inner Solace Therapy and a future wellness center, Valerie is dedicated to supporting therapists in their journey from clinician to CEO.
Frequently Asked Questions
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This workshop is designed for therapists at any stage of their private practice journey, whether you’re just starting out or you’ve already built your foundation and are ready to grow. If you’re feeling unsure about how to market your services, attract private-pay clients, or build authentic referral relationships, this session will give you the clarity, tools, and strategies you need. You’ll walk away with a clear plan to elevate your visibility, build a brand that reflects who you are, and grow your practice with intention and confidence.
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No! Each workshop in the series is a standalone training. You’re welcome to join Part 2 or Part 3 as your practice grows and your needs evolve, no need to have attended the previous sessions.
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Bring yourself, your completed pre-work, and an open mind! We’ll take care of the rest; you’ll receive a workbook, breakfast, and a fun swag bag. If you like taking extra notes, feel free to bring a laptop or notebook.
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If you can’t make it, no worries, you’re welcome to transfer your registration to another participant. Just let us know in advance so we can help with the update.
Please note refunds are not available.
Special Offer!
Workshop attendees receive an exclusive, limited-time discount on business consultations with Valerie at Inner Solace Therapy